Teeth Whitening Reading

Long-term studies show that professionally supervised at-home whitening often maintains shade more effectively than single-visit in-clinic/“Zoom” treatments.¹ The gradual, controlled approach allows the whitening to stabilise and is easy to maintain with occasional top-ups.

At-home whitening uses lower, carefully prescribed concentrations, making it gentler and typically less sensitising than high-strength in-clinic bleaching.²

We create bespoke whitening trays from precise 3D scans and tailor the gel strength to your teeth and sensitivity levels. This reduces the risk of gum irritation and ensures predictable, comfortable results.

Clinical evidence shows that light or laser activation adds little to no meaningful benefit to whitening results — but may increase sensitivity.³ We avoid unnecessary heat-based systems and focus on methods that are proven, safe and effective.

We offer two different types of gels; one designed for the daytime and one for the night - the most appropriate one for you will be discussed in your initial appointment.

Daytime: Worn for 2 hours max, for around 4-10 days (depending on your desired result).

Nighttime: Worn for a minimum of 4 hours per night, for around 4-10 days (depending on your desired result).

Once your trays are made, you’ll return for a fit check and a full demonstration of how to apply your whitening gels. You can whiten at home, at work, or even while you sleep — whichever suits your lifestyle.

You should notice a significant improvement by around days 3-5, with most patients achieving their desired results over 1-2 weeks.

No, tooth whitening isn’t permanent. It can last from a few months to up to three years, but this varies from person to person. Generally, the whitening effect won’t last as long if you smoke or drink red wine, tea or coffee, or consume anything which can stain your teeth.

No, tooth whitening will not work on false teeth i.e. crowns, veneers, fillings or dentures. We will be able to advise you within the consultation appointment if this applies to you.

If you already have sensitive teeth, it is common to gain slightly more sensitivity after whitening. We have different strengths of bleach available, if you are sensitive you can use a lower dose gel and also a desensitiser this will allow you to whiten your teeth comfortably, it just might take you a little longer.

There’s also a chance of burns to the gums, if performed incorrectly, we will ensure you know how to use the tooth whitening products before you leave.

Teeth whitening is a form of dentistry and should only be carried out by a dentist or another regulated dental professional, such as a dental hygienist or dental therapist, on the prescription of a dentist.

Some beauty salons offer tooth whitening, but this is illegal if there's no dental professional present, and it may put your oral health at risk. You can find more information about NHS guidelines for tooth whitening on the NHS website here.

We use Advanced Dental Whitening, developed by dentists to provide optimum whitening results whilst minimising tooth sensitivity.

• Developed by dentists
• Minimised sensitivity
• Not tested on animals
• Vegan friendly
• Made in the UK